Q What are the specific advantages of my business sponsoring a not-for-profit organisation?
A There are many benefits to sponsoring a not-for-profit organisation.
- Your business is seen as actively supporting the community that supports you.
- It is both a fulfilling and profitable way for your business to get involved with your local community.
- You can develop a longer-lasting partnership than with other advertising mediums.
- You can leverage the network of clubs already operating in the WebSuburb system.
- We can measure results of the sponsorship campaigns, and provide you with accurate details on what and how the offers are working.
Q How does the not-for-profit organisation that we sponsor benefit from having a website?
The internet has become such a powerful medium for information that it makes good commercial sense for a not-for-profit organisation to have one to improve how their business operates. Here are just some of the advantages of such an organisation having a website.
Receiving help with fundraising
- Earning advertising and sponsorship revenue through the website.
- Adding a Google search box and Google Adwords or Amazon ads to earn click-through revenue.
- Receiving donations online.
- Receiving special offers for group’s members from the sponsor/s.
- Offering current sponsors a better value proposition through exposure on the website to increase fundraising opportunities.
- WebSuburb actively seeks out new sponsors in the local business community for the benefit of all not-for-profit organisations in the WebSuburb network. As the WebSuburb network grows, so does the potential for the not-for-profit to earn more sponsorship revenue.
- Having an online store where they can sell their group’s merchandise and other items related to the organisation’s activities, e.g. referrals to Amazon for books.
Q How much of the sponsorship does the not-for-profit organisation that we sponsor receive?
This varies depending on the size of the organisation, the type of sponsorship activities pursued and the limitations that the organisation places on WebSuburb. Generally, smaller organisations receive at least half of the sponsorship. As the volume increases, the organisations receives larger and larger percentage, upto 99%.
Increasing membership and improve publicity
- Getting the website onto Google to attract new members, and link it to other relevant sites to catch the attention of like-minded people.
- Attracting the interest of potential members with an attractive, informative and up-to-date website that showcases the organisation as a fun, vibrant group that looks after members and is great to be part of.
- Streamline paperwork by receiving membership subscriptions/applications online.
Keeping members in touch
- Alerting members, coaches and officials to late-breaking information, such as change of match times or venues, either by website updates or SMS messages from the website.
- Making it easy for members to stay in touch and keep motivated with online newsletters, surveys, interactive forums, chat rooms, blogs, tips, and more.
- Showcasing the group’s activities and achievements with information such as match reports, articles and photos.
Q How much will this cost my business?
The cost will depend on your requirements, and the size and scope of the sponsorship. Packages are structured to be related to performance – all depending on the response from club members and the quality of the offer that you make to club members. Your WebSuburb consultant can work this out with you to make sure what package is best for your business. If you are not satisfied with your website within 30 days, you can cancel, no questions asked.
We are so confident in the quality of our training material, if you are not 100% happy with any of our products, we will gladly refund you any monies paid, no questions asked.
Q Can a not-for-profit organisation refuse a sponsor?
Not-for-profit organisations have the right to refuse a sponsor or group of sponsors. They tend to do this if they consider the sponsor to be inappropriate for their organisation, e.g. a bottle shop and a church group may be incompatible, whereas a bottle shop and a golf club may be acceptable.